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About/Mission/Story
Explain your story about your company. What you plan to do, Who you plan to help. How many customers you’ve served. How long you’ve been in business. If you are a team of one – don’t worry! tell them they will get to work 1-on-1 with you. What’s your mission? How are you different? What do you specialise in?
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Services/Products
What services or products you offer? If it’s a product, then list out the top 3 benefits and expand how it helps them. You can also link these to another page with further explanation. Having internal links to other pages – helps pass link juice to your other pages which help those pages to rank higher in search.
Using custom icons and illustrations is going to take your website from a 6/10 to an 8/10.
Tip: ensure the icons are the same style, line width and size. Either keep it neutral coloured or use the colours from your colour palette.
Process/How it Works
Describing how your process works or how to create something will help your customers understand the value in your product or service. It also helps eliminate fear of the unknown and the content helps you get found in search.
Understanding
Learn about your audience, competition and one-self.
Wireframe
Learn about your audience, competition and one-self.
Build
Learn about your audience, competition and one-self.
Design
Learn about your audience, competition and one-self.
Typography
Learn about your audience, competition and one-self.
Colours
Learn about your audience, competition and one-self.
Images
Learn about your audience, competition and one-self.
Details & Depth
Learn about your audience, competition and one-self.
Layouts
Learn about your audience, competition and one-self.
SEO
Learn about your audience, competition and one-self.
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